To have a successful online business you must incorporate a strong SEO, or search engine optimization, strategy. Strong SEO isn’t just born overnight, though. You need to think smart and work hard to climb up the ranks of Google and Bing.
1. Research Top Keyword Performance
It’s not enough to just research your business’ relevant keywords at the launch of the website and then incorporate them into your content from thereafter. You must keep tabs on if and when those top performing keywords change their ranks. This could be as rapid as a few months or even a few weeks, depending on your niche or industry.
2. Your Competitors Activity
Not keeping up-to-date on your competitor’s performance is a major mistake in most small businesses. There is no shame in imitating or using the movements of your competition to improve your business. As the old saying goes “anything you can do, I can do better.”
To learn more about how we can help you with the SEO in West Palm Beach reach out to us at iQuze.com